Behind every successful book lies not only a great story but a great PR team. Never a month goes by that I'm not asked by a writer with a story to tell if they need to hire a publicist. My answer is always the same: Absolutely! Invariably the next question is: What did your PR agency do for you? Most people, myself included, have no idea what happens in the complex world of public relations. Which is why I was delighted early on to have crossed paths with JKS Communications. What fellows is a brief and instructive overview that, by chance, I recently  found  on the their website. Read on to find out how they made Veronica's Grave a standout.  Enjoy!  

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